About

Jeff Dekko is Chief Executive Officer of Wealth Enhancement, bringing more than 35 years of experience leading teams in marketing, finance, operations, and technology to his role.  

Since he joined the firm as CEO in 2003, Wealth Enhancement has grown to a top 5 national RIA* with over $100 billion in AUM, and 1,500 employees across 33 states. Jeff has overseen the acquisition of over 90 likeminded practices through the firm’s robust M&A program. With 22 deals closed in 2024, Wealth Enhancement was the most active acquirer in the industry that year.  

Driving this growth is Jeff’s commitment to the firm’s mission of helping clients achieve their goals by providing holistic wealth management services while building a platform that attracts top industry talent and is both scalable and sustainable. 

Prior to Wealth Enhancement, Jeff served in key strategic roles at Fortune 500 companies such as General Mills and held leadership positions at Recovery Engineering and Wizmo. He has also supported the growth of numerous organizations through his work in technology and management consulting. 

Jeff has served on several committees for the United States Ski and Snowboard Association and currently is a member of the Board of Trustees. 

Jeff is a CERTIFIED FINANCIAL PLANNER®. He received his undergraduate degree from Carleton College and his MBA from the University of Chicago Booth School of Business. 

*Awarded by Barron’s on 9/16/24 for the period 6/30/23-6/30/24. 

Education

  • MBA - Finance and Strategy, University of Chicago
  • BA, Carleton College

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Wealth Enhancement Group CEO Jeff Dekko emphasizes that acquisitions inevitably reshape both the acquired firm and the acquirer, and that his firm’s partnership model—built on honoring “collective promises” to clients—sets it apart. He sees Wealth Enhancement Group, currently managing about $120 billion in assets, reaching $1 trillion in the near future by diversifying its targets and expanding into new client segments. Looking ahead, Dekko highlights “AI literacy” across the organization as a key factor that will separate winners from losers in wealth management.
9/8/2025

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