About

With decades of experience and an impressive list of qualifications and certifications, Kelly’s approach to wealth management is strong on planning, tactical in investing, and disciplined in balancing risk and return. He believes wholeheartedly that astute financial planning is the bedrock of a well thought-out, holistic wealth management philosophy, and that removing emotion from the decision-making process is essential for any truly tactical investment strategy.

These qualities and Kelly’s overall wealth management ideology make him a great addition to the Wealth Enhancement Group team. He joined Wealth Enhancement Group in 2022 through the Napa Valley Wealth Management acquisition.

Outside of work, Kelly is a member of numerous charitable Bay Area boards, clubs, trusts, and associations. He’s also an avid fisherman who enjoys scuba diving, sea kayaking, mountain biking, and bocce ball.

Kelly services clients at the St. Helena, Walnut Creek - East Bay and El Cerrito offices.

Education

  • BS - Business Administration, Accounting and Finance, California State University at Hayward, MBA - Finance, California State University at Hayward

Additional licenses and designations

  • CA Insurance License #0668025

Articles by topic

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Blog

When imagining the perfect retirement, most people dream about travel, hobbies, or time spent with loved ones. That’s certainly more fun than planning for long-term care. However, according to the U.S. Department of Health and Human Services, roughly 56% of adults aged 65 and older will need some form of long-term care during their lifetime.
Kelly Crane CFA®, CFP®, CLU®

Newsroom

Wealth Enhancement is excited to announce that 23 of its financial advisors have been named to the 2025 Forbes ranking of Best-In-State Wealth Advisors. 
Kelly Crane CFA®, CFP®, CLU®

Newsroom

Kelly Crane, CFP®, CFA, CLU, Senior Vice President, and Financial Advisor at Wealth Enhancement Group’s Walnut Creek office, has been recognized in the 2023 Best-In-State Wealth Advisors ranking by Forbes. 
Kelly Crane CFA®, CFP®, CLU®

Newsroom

Wealth Enhancement Group, an independent wealth management firm, today announced the acquisition of Napa Valley Wealth Management and TrueNote Investment Advisors, Inc.
Kelly Crane CFA®, CFP®, CLU®

Newsroom

Kelly Crane, CFP®, CFA, CLU, Senior Vice President and Financial Advisor at Wealth Enhancement, was featured by Bankrate in an article titled “Hit Hard by the AMT?” Here are 7 Ways to Avoid it or at Least Reduce How Much You Owe.”
Kelly Crane CFA®, CFP®, CLU®

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